It is difficult to image our life without a blender. A well-made blender stands above the rest and can transform your daily eat routine in a life adventure. However, which blender manufactures should I trust? Let’s recall the blenders brands often found in (web)shops and the kitchen. The list is given in alphabetical order.
Bamix® is a privately owned Swiss company that was founded in 1953 and has currently around 60 employees. It produces just one product, the Bamix Immersion Hand Blender in several models: Basic, Classic, Mono, De Luxe, Swiss Line, Superbox and Selection. The models are different in two parameters: power and accessories.
Believe it or not, the Bamix blender has not changed much in 60 years. In 1950 the Swiss Roger Perrinjaquet invented an appliance that could work directly in pans on the stove. He patented it on 6 March 1950 under the section handheld appliances. The name Bamix is composed of the words battre and mixer (beat and mix).
Bamix blenders are made to the highest Swiss manufacturing standards and still produced in the original factory in Mettlen, Switzerland. All blade attachments are made of stainless steel and can be purchased individually. The motor has a market-leading 20-year warranty (excluding Gastro models) and all motors are hand tested before leaving the factory.
Blendtec is a company that sells commercial and residential blenders. The company was founded in 1975 and as of 2016 still operates primarily from Orem, Utah, United States. Blendtec is popularly known for its Will It Blend? viral marketing campaign, where Dickson blends different products, including iPods, iPhones, marbles, golf balls, remote controls and much more. In 2013, Blendtec won the 2013 Gold Innovation Award for innovations delivered by Blendtec’s Signature Series and Stealth lines of blenders.
Bosch is almost a household name in the ecosystem of home appliance manufacturers. The famous German manufacturer has long ago transferred almost 100% of the capacity for the manufacture of small equipment to other countries of the world. In 1886, Robert Bosch founded the “Workshop for Precision Mechanics and Electrical Engineering” in Stuttgart. This was the birth of today‘s globally operating company. Right from the start, it was characterized by innovative strength and social commitment. The moto of Bosch is: they want to create technology that is “Invented for life.”
Braun is a well-known German onsumer products company with almost a century of history based in Kronberg. From 1984 until 2007, Braun was a wholly owned subsidiary of The Gillette Company, which had purchased a controlling interest in the company in 1967. Braun is now a wholly owned subsidiary of Procter & Gamble, which acquired Gillette in 2005. On 16 April 2012, De’Longhi bought perpetual rights to manufacture Braun branded products from Procter & Gamble in the small appliance segment. Procter & Gamble will continue to own the Braun brand. Braun is very popular in Europe.
Bugatti is an Italian brand of small household appliances owned by Casa Bugatti, which began in the 1920s with the production of cookware. Now, under this brand, exquisite designer dishes and premium home appliances are produced.
Homeland Housewares LLC
Homeland Housewares makes food preparing machines. The Company offers fat burning boosts, upgrade kits, accessories, and recipes cookbooks. The Magic Bullet is a compact blender sold by Homeland Housewares, a division of the American company Alchemy Worldwide and sold in over 50 countries. The name is derived from the ogive-shaped curve of the blending cups. In 2015, Magic Bullet introduced an app that offers breakfast, lunch and dinner recipes to Magic Bullet users. In 2017, the Bluetooth-enabled NutriBullet Balance was released. The blender works with a companion app which allows users to track calories from ingredients processed using the machine.
KitchenAid is an American home appliance brand owned by Whirlpool Corporation. The company was started in 1919 by The Hobart Manufacturing Company to produce stand mixers. KitchenAid blenders are recognized by their old-fashioned simplistic design.
Moulinex is also a well-known manufacturer of household appliances, but with French roots. Production facilities are located in France, China and Russia. Since 2001, Moulinex has been a member of the Groupe SEB. Products are manufactured in China, France and Russia. Polaris is a “safe” trademark for small household appliances. It was founded by Israeli businessman and venture investor Joseph Avchuk. Place of registration – USA. The brand is positioned in an affordable price segment with fairly high standards of product quality. Polaris blenders are assembled in China.
Osterizer is a brand which has been used by Oster Manufacturing for its line of blenders since 1946. It has been claimed to be the first mainstream brand of blender, though technically the Waring blender brand was introduced in 1937. Osterizer blenders tended towards heavy construction and motors. While this raised cost, many early-model Osterizers still function today, and are more powerful than a majority of contemporary consumer blenders.
Philips is a huge Dutch multinational conglomerate corporation headquartered in Amsterdam, formerly one of the largest electronics companies in the world, currently focused in the area of health technology, with other divisions being successfully divested. It was founded in Eindhoven in 1891 by Gerard Philips and his father Frederik, with their first products being light bulbs. The company gained its royal honorary title in 1998 and dropped the “Electronics” in its name in 2013, due to its refocusing from consumer electronics to healthcare technology. Philips blenders are quite popular in Europe, however are made in China and Hungary. Philips has announced that they will be selling its household appliances division and will further concentrate only on medical equipment.
RAWMID is a Russian manufacturer of “healthy eating” household appliances. The goods are made in China, they are of good quality and affordable price. KING MIX – blenders of this brand are produced in China under a US license – based on a blender from WaringPro. Despite the non-obvious origin, they demonstrate unexpectedly good characteristics.
Redmond is an example of globalization and international trends in production. The company was founded by investors from the United States, Canada and Israel, however it is a Russian company. The production facilities are located mainly in China.
SharkNinja Operating LLC is famous for its Ninja blenders. SharkNinja started out in Montreal, Canada and has since settled in Needham, Massachusetts, just outside of Boston. Mark Rosenzweig is the Founder of SharkNinja, and is known to many as the face of SharkNinja, showcasing their innovative products on major cable TV networks. SharkNinja is a pioneer in small household appliances and cleaning solutions that fit the lifestyles of busy people all over the world. By providing highly functional, innovative products, SharkNinja has rapidly carved out a significant market share in the housewares industry, becoming one of the leading companies in the sector.
Vitamix, privately owned and operated by the Barnard family since 1921, manufactures blenders for consumers and for the restaurant and hospitality industry. Vitamix has been based in Olmsted Township, Ohio, since 1948. Vitamix is a popular brand in US and is often found in the kitchen. Vitamix blenders are on the high-end segment and always present in the top best blenders reviews, however that is what you pay for.
Xiaomi Corporation is a Chinese electronics company founded by Lei Jun in 2010 and headquartered in Beijing. Ranked 468th, Xiaomi is the youngest company on Fortune Global 500 List for 2019. Xiaomi is the Chinese word for “millet”. In 2011 its CEO Lei Jun suggested there are more meanings than just the “millet and rice.” He linked the “Xiao” part to the Buddhist concept that “a single grain of rice of a Buddhist is as great as a mountain,” suggesting Xiaomi wants to work from the little things, instead of starting by striving for perfection, while “Mi” is an acronym for Mobile Internet and also Mission Impossible, referring to the obstacles encountered in starting the company. The blenders produces by Xiaomi Corporation, QCOOKER, Mijia Viomi, do not have Xiaomi logo on it.